How to create and send newsletters with Bulk Mailer
Free Templates for Emails
Bulk Mailer provides with a set of free templates that will help you to
create good looking professional emails fast and easy. If necessary- your emails
can be easily customized.
Import and Export
You can import email lists from various sources. These can be Microsoft
Outlook, Windows Address Book, Excel, CSV, Text, and External Data sources. Feel
free to export data to Excel, Text, and External Data Sources through ODBC/OLE
DB.
Images Support
Make your messages more vivid. Use images of various formats. Use
attachments, thus avoiding the situation when a message is too big and difficult
to read.
Personalize
Personalizing your message you increase your chances during email marketing
campaign. ?Dear Mr. Brown? will be much better than ?Dear Sir/Customer?. Make
your emails different using the email merges with personalization features.
Avoid being spamlisted
During mass mailing don't forget to put the unsubscribe link. By this you
offer your client the right of choice. Opt-in/ opt-out forms are customary
things in email marketing. Also the "unsubscribe" form, as well as our ?check
spam rate? option on the website will help you to avoid being rejected by spam
system.
Any language permitted
Bulk Mailer Professional allows you to use different languages while
composing the message. Just set the CHARSET.
Use several editors in one message
Try to create your emails using both Text and HTML. Sending the ?hybrid?
emails will exclude situation when the recipient has disabled HTML message
viewing and he can't see that.
Import all your clients' details
Insert all the details about the customers you have into Bulk Mailer
Professional. Use mail merge feature. It is rather convenient if you have a
large email list and prefer to personalize your messages.
Perform permission-based email marketing campaigns
To make your email marketing campaign legal use Subscription and
Unsubscription forms. These are automatically managed with Bulk Mailer
Professional. After your client receives a message and clicks ?subscribe? or
?unsubscribe? the program automatically generates it and the sender is
automatically added to a corresponding list.
Bounced mails management
If the message is hard bounced, Bulk Mailer will automatically delete it from
your mailing server. The other types of bounced messages can be deleted manually
or transferred to a special folder.
Import unlimited email lists
Bulk Mailer Software provides you with the possibility to create as many
groups as you need and import unlimited amount of email lists. The maximum size
of a database is 2 GB.
Black List management
Create your own blacklist of email addresses or domains that will be
automatically excluded from the list, thus making those impossible to be sent.
Email Merge
In the professional version of our Bulk Mailer there are created nine
important fields to customize. Fill them up to possess more detailed information
about your client when you perform mass mailing.
SMTP Configuration
If you want you may set several SMTP servers. It is quite easy and the
software will use all of them while performing the sending.
Duplicates excluded
You don't need to seek duplicates with other programs. Bulk Mailer will
exclude them during the sending.
Manage the Schedule
With the ?Schedule? option you will be able to set the day and the time of
the next mass mailing. It is very convenient when you have a lot of extensive
email lists.
Schedule your mailing so that it will be automatically sent at a given day
and time.
Get all needed information from the Logs
Logs will show you the whole process of sending. It may be very supportive.
In case when your computer crashes or the program has accidentally stopped and
you don't want to send duplicate messages you may find all necessary information
about the sent emails in the log of Bulk Mailer Professional.
Watch your Customers
Use our tracking option. Analyze your costumers' actions. The tracking
statistics will show you:
Recipients who opened your email (unique opens)
Recipients who clicked the links in your message
Links which were clicked (unique clicks)
Geographic localization - statistics about the links clicked grouped by
country and by IP.
Date the link was clicked
New 8.0 version of Bulk Mailer
The last 8.0 version of Bulk Mailer is enriched with more attractive user
interface and with new icons. The upgraded version allows more possibilities to
the user. The engineers who worked on this tried to exclude unpleasant moments,
like some bugs and errors that were in the previous version of the program. The
software began to work faster and became even more effective.
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