How do you generate huge amounts of free publicity in such a way that you attract
thousands of your target user profile?
If you are not celebrity or a politician, what else can you do to get yourself in
the news? And how do you get yourself in the news for free, without having to pay
millions for a slot during the Super Bowl?
With the lack of traffic to your website, you can't make any money in your online
business. There are actually lots of options to choose from. However, we would like
to introduce here two, of those options, to drive huge traffic to your site: Signature
File and Safe list Advertising.
Signature file is a short block of text at the end of a message identifying the
sender and providing additional information about them. Most email programs offer
the option of setting up your own email signature.
The most important reason to use a signature file is that signature files allow
you to promote your site indirectly, by simply going about your daily online business.
Whether you are posting on message boards, e-mailing other site owners or participating
in mailing lists, your signature file gets your basic information and a link to
your Web site in front of everyone you e-mail or those who may just read your post
on a message board. Your signature file's contents can help you solidify yourself
as an astute technology user and an ethical businessperson, as well as soft sell
your business to your contacts. Signature files are the ultimate in online passive
promotion when used properly and effectively.
Benefits of a signature file:
Contains contact information
Increase site traffic
Less-obvious marketing
Builds company image
Likewise, multiply the effectiveness of your Safelist Advertising. Safelists are
groups of members who have 'opt-in' their email address to receive advertisement
email from fellow safelist members.
Your email ad goes nowhere, and no one even reads it. If you were really sending
over one million emails a day, then you would receive over one million emails in
return. Your email account couldn't handle that much volume. A targeted safelist
involves only those who are in your interested field.
Free SafeList advertising can be very successful. Keep sending your ads and you
will get responses. However, your email is sent to the same email address as many
other free ads and in some cases this can be hundreds of other ads being sent daily
and it is near impossible for a person to read all the emails they receive this
way.
This is where Solo Ad advertising comes in and is the next step to enhancing the
performance of your marketing efforts.
Solo Ads are sent to the members contact email addresses. (The ONLY person that
has access to send to the members using their contact emails is the SafeList Owner).
The categories of safelists are:
Free membership safelists
Paid only membership safelists
Paid membership with a free member option safelists
Credit system safelists
Paid to read safelists.
Safelist marketing is really a game of numbers. You may not be able to read all
your messages, but you will possibly see some of them. Likewise you can expect other
members to read just a few of the messages they receive. The more the number of
recipients you have, the more you are likely to reach the persons interested in
your offer.
If you decide to use safelists as an e-mail marketing method work it hard for awhile
and make up your own mind if it is working for you. Be consistent for a period of
time and watch your traffic numbers.
The essence of the matter doesn't rely on how you maintain it but on how you expand
and increase huge number of visitors that go to your site. In that way, you would
gradually see how your site increases its rank popularity.
