Most of the people on the planet use the email accounts that come with their
internet provider service for their personal email. These are included in the price
of the service, so most people just use them because they don't know any better.
I'd guess that outside of such services as AOL, WebTV and the like, virtually everyone
just uses an email client such as Outlook Express and their ISP's included email
accounts.
When I began on the internet, I simply used my AOL account to collect my email.
It was simple (far simpler than just about anything else, actually) because is was
included with the AOL package. Once you set up AOL there was no configuration of
any kind. You just used the email browser and you were all set.
After I moved to Pacbell, I simply began using the Pacbell email account that
was provided as part of the service. It's simple, after all, and better yet, it
doesn't cost anything at all.
Later, like many people, I learned about services such as Hotmail, Yahoo mail
and Excite mail. I got very excited, because these services solved several problems
for me.
First and most importantly, by using my Hotmail account I could receive and send
email from everywhere that had web access. While in theory I could do the same with
my Pacbell account, it was a hassle. Hotmail neatly solved that problem. True, the
web interface was no where near as nice as that provided by Outlook Express, but
it was usable and convenient.
On top of that, as I began promoting my own web sites, I found that there are
good reasons not to use your own private email account. I learned the hard way,
of course, by submitting my site to one of those FFA services and using my own personal
email account address. I must have received 10,000 emails in a period of a couple
of hours! All junk (the reason FFA lists exist is in exchange for a link the list
owner gets to send you one or more promotional email messages) and most even downright
silly. Years later I was still getting an occasional email message as a result of
that one mistake.
The next time I submitted to an FFA list (before I learned how silly these things
are) I got a little smarter and opened a Hotmail account. All of the email messages
were directed to that mailbox, which I deleted a few days later. This saved me from
getting tons of spam and wading through an incredible number of absolutely useless
junk.
The final problem was anonymity. There are times on the internet when not giving
out one's personal email address is a good idea. I found the email boxes at Mail.Com
were perfect for this purpose. It requires only a few minutes to create a mailbox
which is more-or-less untraceable. While I have not had any real use for this kind
of anonymity, I mention it because it is one major reason some people use free email
accounts.
Ah, but there are some disadvantages to using free email accounts. First off,
the ISP based email account's major disadvantage is simply that it is linked to
your ISP. If you move or change ISP's, then you have to change your email address.
This means changing every newsletter that you receive, every product update, notifying
every friend and other person who sends you email, and so forth. Believe me it is
a major hassle to change an email address.
I know this, because I recently changed from my Pacbell account to a personal
mailbox which I purchased from everyone.net. It took me over two months to notify
everyone of the change, and I'm sure I missed a few on the way.
The free web based email accounts do not have that disadvantage (unless, of course,
the web based service folds or changes in some way), but their are good reasons
not to use them for normal correspondence.
First of all, my own personal opinion that using Hotmail or one of the other
big, well-known email services is just plain, well, tacky. It strikes me like eating
imitation crab meat or something - it just feels low-class. I know other people
feel this way as well - how seriously do you take something received from a Hotmail
address verses a more unique domain name? And I don't mean to pick on Hotmail -
all of the big, free, web-based email suffers from the same perceptions.
This makes a well known, web-based email account very unsuitable for any kind
of real business. People are so used to getting spam from these places that they
will often delete the message unread unless they absolutely know who the source
of the message is. Excluding things like FFA submissions, these email accounts should
never be used for legitimate business purposes.
Another major disadvantage is that you are at the mercy of the big company hosting
the email. They want to make money, naturally, and they must do something in exchange
for giving you free email. Most of the services simply post advertisements, although
some also require you to view popup ads or receive occasional spam emails. (I refer
to these as spam emails because they are undesired by virtually everyone and usually
people treat them like spam - they just have to be received to get the free service).
Personally, there are no conditions that I would use Hotmail in the future due
to their requirement that you sign up for a passport account. There are many security
concerns with using Microsoft Passport (not the least of which is that Microsoft's
track record is abysmal as regards security and privacy) and additionally a real
trepidation at giving a large corporation such control over my information.
So what would I recommend? There are many email services available at a very
reasonable price which give you everything you could possibly want. Probably the
best and most reasonably priced service I have found is from everyone.net. You get
10 email accounts (whose names are completely under your control) for about $40
a year (100mb of storage) - and this even includes your own domain name! The service
provides both POP and web-based email, and has an array of features which make it
very useful. Additionally, since you are directly paying for the service (and what
better relationship is there in business than the "customer directly pays vendor
who provides service" business model), you don't have to view banners, you don't
get popup ads and you don't need to receive spam emails.
And believe me, that's the best reason of all to use a service such as everyone.net's
paid email accounts - no stupid advertisements which I don't want, don't need and
will never have a use for.